Cookbook Fundraiser For Schools
Why a cookbook?
Traditional School Fundraising
✘ 5am sausage sizzles that wear out your volunteers
✘ Cake stalls that never quite cover the costs
✘ Endless hours of planning, only to see minimal return
Cookbook Fundraiser
- Collaborative Platform – parents can pay and upload recipes.
- Dedicated Account Manager supports the school and families every step
- Crave Marketing Partners manage everything – recipes, payments, logistics
- Schools stay focused on day-to-day activities
- Parents not required to volunteer for extra fundraising
- Premium printing that creates a lasting legacy
- Greater return for time invested
Schools, P&Fs and P&Cs work tirelessly to raise funds – but too often the effort doesn’t match the results. That’s why more schools are turning to a cookbook fundraiser as a smarter, longer-lasting solution.
How Crave Marketing delivers stress-free Customer Publications
At Crave Marketing, we help schools raise $30,000–$50,000 (and beyond) with a beautifully produced custom publication-your school’s very own cookbook.
Unlike traditional events, this school fundraising model delivers sustainable income and a keepsake families will cherish for generations.
How It Works
- Families contribute a recipe with a $200 sponsorship
- Local businesses advertise inside and the back cover page.
- Crave Marketing manages every detail: payment portal, design, print, delivery
- Your school shares the profits and receives a quantity of professional, high-quality cookbooks to sell in the future.
With just 20–25% family participation, schools can generate tens of thousands of dollars in funding.
Why Choose Crave Marketing?
We’re marketing experts for schools and professional organisations. With decades of experience in brand strategy, marketing, and cookbook delivery, we bring proven commercial thinking to community projects.
By combining our services with strategic expertise, we help schools unlock sponsorship, streamline campaigns, and maximise ROI.
Our Done-For-You Service Includes
- Project Management – end-to-end coordination with clear updates, plus a dedicated Account Manager.
- Design & Branding – professional layouts tailored to your school identity, with choice of front cover.
- Sponsorship Sales – management of contributions from families and businesses. Crave liaises with advertisers to create effective placements.
- Promotional Support – ready-to-use social media content and newsletter inserts.
- Printing & Delivery – high-quality custom publications delivered to your school.
- 3-month turnaround time.
We only work with four schools per quarter to ensure focus and results.
Proof It Works
Case Study: Maleny State High School
- 137 families participated
- $43,334 raised in sponsorship revenue
- $26,000 net profit
- 1,000 cookbooks printed and delivered.
Scenario: Private School, Sunshine Coast
- 375 families participated
- $85,000 sponsorship raised
- $51,000 profit
- 1,000 cookbooks supplied for future sales and gifts with the opportunity to reprint the cookbook in the future.
These outcomes show how a cookbook fundraiser can deliver far greater impact than traditional school fundraising methods-while creating a custom publication families will treasure forever. Want to know what your school can achieve?
